IndexNow: Changing how Search Engines Index Content

Creating content is time-consuming and costly; website owners want search engines to index content changes as quickly as possible. This time lag results in missed opportunities for businesses to engage with their audience or even attract prospective new customers. Yandex and Microsoft bring a new protocol, IndexNow, enabling webmasters to instantly index their content by the
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Title Tag Update: Google August Algorithm Update

Google has just rolled out a Google August Update, which focuses heavily on how Google rewrites Title Tags. Google rewriting Title Tags and Meta Descriptions isn’t something new; Google actively rewrites 70% of metadata in the SERPs. The big difference with this update is where Google is sourcing its Title Tags; typically, Google sources its
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Should I noindex Category & Tag pages?

Category & Tag pages should be left indexable only if you have a Tag and Category strategy in place. This strategy should be a part of your overall Search Engine Optimization plan to help indexed pages rank better. Category pages are great for improving user experience and adding more internal links to your website. When
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