Branding yourself online

If you want to grow your personal brand and take your business to a whole new level, you are likely wondering what you should do to reach your goal. Growing your business or starting a new career is easy when you turn to personal search engine optimization. Personal SEO takes your profile pages and ranks them on the top of Google and the other search engines.

Doing so makes you visible to the companies for which you would like to work, and you will increase your earning potential. Learn how to research keywords so that you can experience the results for yourself.

Keyword Research

Keyword research is the first step in your personal SEO task. Begin by asking yourself what keywords your prospective employers would use when looking for people in your field. You can search for these terms on Google and get ideas of other terms you can try ranking. Compile a list of the top keywords you want to use, and you will be moving in the right direction.

Write Your Google Snippet

Write your Google snippet in a way that grabs attention. Imagine you are writing a sales letter and are trying to highlight the top qualities you have to offer. You want to use your keywords throughout your snippet so that you get the attention of Google and the other top search engines. Write about experience relevant to the position you would like to get if you want the best results possible. When you craft the right plan and put it into action, you get results better than you once thought possible.

Make Your Resume Search-Friendly

Many people upload their resume without thinking of everything they want prospective companies to see, and that is a mistake you don’t want to make if you care about your results. You want to highlight all skills, experience, education, and more that relate to the position you are trying to achieve.

Some people even forget to add their keywords when they are trying to rank their online resume. Don’t make that mistake if you care about the results you want to get, and you will enjoy the results you achieve. The steps you take today make a big difference in the results you get in the future.


LinkedIn is a great website to highlight your skills and talents. You can craft a winning profile that grabs attention and inspires interest. In addition to crafting a profile page, you can post blog updates and other information that inspires people to take a closer look.

Using your keywords in your profile and blog post is a great way to improve your odds of ranking on the first page of Google, and the outcome increases your odds of landing your dream job. For LinkedIn, use your desired keyword at least once every 100 words for the best results possible.


Twitter is a popular social media website that lets you connect with almost any company you want. When you use Twitter to connect with companies, you can find jobs that you would have otherwise missed. Use your Twitter feed to offer advice and let the right people know about the job for which you are looking, and you won’t have trouble reaching your goals.

Each keyword you use increases your odds of being noticed by the company you want, and you will have your dream job in no time.


Facebook is one of the most popular social media websites, and it has a powerful page rank you can use to rank for some of the top keywords in your industry. Fill out your profile completely if you would like to get the most from your effort, and you will be happy with the way it turns out for you.

If you are looking for a way to grow your personal brand, you will be surprised to learn you can use Facebook to rank for keywords related to your industry. Create posts each day that share advice or tips you have learned along the way, and you will get the attention you need to move forward.


Vimeo is a website that lets you upload, share, and host videos for people to see. Whether you want to post videos for employers or prospective clients, you can use the video description to sell yourself and stand out from the crowd. Make sure you use as much detail as possible to get your message to those looking for it.


Tumblr is an image hosting website you can use to put your name out there and get prospective companies’ attention. Create and upload images that highlight your positive traits and show people what you can do, but don’t forget to use your keywords with different pictures along the way.


Quora is one of the top websites for answering questions and establishing yourself as an expert in your industry. You can give detailed answers and include photos or videos. Users on Quora vote for answers they think are the most relevant and detailed, and you will be thrilled when you see the results you can achieve. You can grow your reputation and let people know how knowledgeable you are in your desired field.

Final Thoughts

Your personal brand is the image you craft over time. Crafting a personal image is essential if you want to get the most from your effort, and you won’t be disappointed with the outcome. Use social media and question sites to make a name for yourself and get the outcome you hope.

The keywords you use impact your results in more ways than one, and you must choose them based on the company for which you want to work. With these tips near the top of your mind, you have no trouble reaching your short- and long-term goals.