When first starting out in SEO (search engine optimization), you might not have all of the necessary skills to go out on your own full time. Sometimes it's a good idea to test the water while you will have a full-time job.
Here is a list of digital marketing skills you can use as a side hustle to make extra money:
Information is power, and when you can provide people with the information they need to make sales or create content, data scraping is a valuable toolset to have. Because data scraping is automated after you have it set up, you can let it do all the difficult work while you count your earnings.
Content is king and one of the most important aspects of a website, content writers will always be in demand and needed. Writers can easily make over $100USD for a 1,500-word article.
CRO & Analytics
The truth is, Conversion Rate Optimization (CRO) & Analytics are difficult, when you master the know-how of tracking leads and sales on websites, you will become a valuable asset that will be difficult to replace.
Building backlinks with cold outreach is a valuable skill to have, it's a difficult skill to master and when done correctly can bring in amazing results for website owners.
Technical SEO / Website Migrations
SEO Audits are quick and easy to run, most website owners look at those reports and only see gibberish. Being versed in how to fix these technical SEO errors can easily bring in extra revenue. The same goes for being able to properly migrate a website without having it affect your SEO efforts.
I hope these side hustle ideas help you grow your freelance work and enable you to go out on your own. If you have any ideas to add, please let me know.