SEO EXPERT

SEO Expert & Freelance Consultant in Ottawa

Finding the right SEO freelancer can feel overwhelming. With so many options, it's hard to know who actually delivers results. That's where I come in. I specialize in data-driven SEO strategies designed to boost visibility, generate leads, and help businesses grow online.

My Services

Content Marketing

Content Marketing

  • Brainstorming & Strategy — Align content with your digital marketing goals.
  • Content Planning & Creation — Optimize articles and blog posts for organic reach.
  • Execution & Distribution — Get content in front of the right audience.
Learn more
Backlink Building

Backlink Building

  • Editorial Backlinks — Secure placements on authoritative websites.
  • Relationship-Based Links — Build lasting partnerships for steady SEO growth.
  • Guest Blogging — High-quality guest posts that drive traffic and authority.
Learn more
Technical SEO

Technical SEO

  • Crawlability & Indexation — Ensure search engines can access and rank your site.
  • Website Performance — Optimize speed, Core Web Vitals, and mobile-friendliness.
  • Structured Data & Site Audits — Identify and fix technical SEO issues.
Learn more

SEO Services

Get more leads to your business

I will help you to research and select the most effective keywords, optimize your website for better search engine visibility, and track your progress over time.

Find out more

Why Work With Me?

Innovative SEO Solutions

Fresh, creative strategies tailored to your business needs and industry requirements.

Proven Campaign Experience

From local SEO to national campaigns, I've managed projects across multiple industries.

On-Time & Reliable

Clear timelines, consistent communication, and measurable results you can count on.

Professional Reporting

Easy-to-understand reports with actionable insights to monitor and measure SEO campaign effectiveness.

Industries I Specialize In

Education SEO

Attract students and faculty by ranking for education keywords. Higher education institutions need SEO to ensure their programs appear at the top of search results when potential students are looking for schools. By optimizing for relevant keywords, education institutions can increase enrollment and attract quality faculty.

Drug Rehab SEO

Connect treatment centers with those seeking urgent help. Rehab centers must work hard to make themselves visible and accessible to those in need. By optimizing their website for key search terms, rehab centers can ensure that they appear prominently in search results, making it more likely that people in need will find them.

Construction & Real Estate SEO

Drive leads by ranking for location-based and service-specific search terms. Construction and real estate businesses need to understand how search engines work and what kinds of content they look for. By optimizing your website for search engines, you can increase visibility and attract more qualified leads.

Education SEO
Drug Rehab SEO
Construction SEO

Alternative Digital Marketing Roles

When planning your digital marketing strategy, it's worth knowing how SEO compares with other roles:

PPC Specialists

Focus on paid ads for immediate visibility but require ongoing ad spend.

Content Marketers

Build brand authority and organic reach through blogs, videos, and resources.

Social Media Managers

Engage audiences on platforms like Facebook, Instagram, and LinkedIn.

CRO Specialists

Optimize landing pages and websites to turn visitors into customers.

While each plays a part in online growth, SEO provides a long-term foundation for sustainable rankings and organic traffic.

What to Know Before Hiring an SEO Freelancer

Evaluating SEO Freelancer Qualifications

When assessing an SEO freelancer, ask:

  • Experience with industries like yours — e.g., healthcare, education, or real estate.
  • Keyword Research Methodology — Do they focus on buyer intent keywords, not just volume?
  • Technical SEO Knowledge — Can they handle site audits, Core Web Vitals, and indexation issues?
  • Backlink Strategy — Do they build white-hat, high-quality links instead of spammy ones?
  • Reporting & Transparency — Will they provide professional SEO reports with clear metrics like organic traffic, keyword rankings, and conversions?

Cost of Hiring an SEO Freelancer

Pricing varies by project scope, but common models include:

  • Hourly (best for consulting & audits)
  • Monthly Retainers (ideal for ongoing SEO campaigns)
  • Project-Based (for one-time website optimization or audits)

Project Timelines for SEO Work

SEO results don't happen overnight. Here's what you can expect:

  • First 30–60 Days: Technical fixes, Google My Business setup, on-page optimization.
  • 3 Months: Initial ranking improvements, blog posts gaining traction, first backlinks live.
  • 6 Months: Noticeable traffic growth, local SEO visibility, higher keyword positions.
  • 12+ Months: Strong ROI, consistent leads, and long-term organic growth.

Understanding the SEO Expert Role

An SEO expert isn't just about "ranking on Google." The role covers multiple responsibilities:

  • Keyword Research & Strategy — Identifying opportunities based on search intent.
  • On-Page SEO — Optimizing titles, headings, internal linking, and content structure.
  • Off-Page SEO — Building backlinks, citations, and brand authority.
  • Technical SEO — Ensuring site speed, crawlability, mobile optimization, and schema markup.
  • Local SEO — Optimizing Google My Business and maps rankings for service-based businesses.
  • Platform SEO — Optimizing websites on WordPress, Wix, or Shopify with platform-specific best practices.
  • White Hat SEO Practices — Following Google's guidelines for sustainable, penalty-free growth.

In short: An SEO expert improves visibility, rankings, and conversions while aligning strategies with your broader digital marketing goals.

Ready to Grow Your Business?

Whether you need help with Google My Business optimization, competitive research, or a full SEO strategy, I'll help you achieve measurable results.

What My
Clients Say
About Me:

Beyond amazing! Isaac took such interest in the success of my company. I was quite literally blown away. He truly went above and beyond. His expertise is second to none.

Marilyn Brophy

Isaac is truly an expert in his field. I have had over 20 years experience with a variety of "SEO experts" but they all more or less provide the same basic SEO tips. Isaac took the time to understand our business and tailors his advice and recommendations specifically for our industry. We are in health care, and it has never been suggested to add industry specific schemas to our page to add credibility and help Google improve our knowledge graph. Thank you Isaac and we will be back in touch once we have implemented all of your amazing recommendations.

Matthew McKenzie

Isaac is my go to for anything web related. I design websites myself but without the support of Isaac I wouldn't be half as good as I am at delivery a quality product to my own clients. He's always willing to help, inform and make suggestions. Would be lost some days without him.

Tom Lilly

(Wow). Isaac takes care of us, even when it's the smallest detail or question. He gets the job done right. Definitely knows his stuff and is part of making my business a success. Thank you

John Csikany

Beyond amazing! Isaac took such interest in the success of my company. I was quite literally blown away. He truly went above and beyond. His expertise is second to none.

Marilyn Brophy

Let's Change the Game Together

Like what you have seen? Let's get started. Just fill in a few details and we will get in touch as soon as possible.

Name
This field is for validation purposes and should be left unchanged.
Top