SEO

An expert in search engine optimization, I am based in Ottawa and ready to help you grow your business with my skills.

SEO

My name is Isaac; I'm an SEO Expert based in Ottawa, Ontario, Canada.

My professional services are simple; I help increase leads, sales, and revenue by improving the visibility of your online presence.

I help to improve the visibility of your website by focusing on these two factors:

  • Local SEO: I work very hard to make your listing appear higher in the Map Pack, a part of Google Business Profile. This is accomplished by running SEO audits and optimizations.
  • Organic Search rankings: I help increase your content score, improve user experience, and generate more organic traffic in Google Search.

In short, I help business owners rank on the first page of Google. I do this by understanding how the Google Algorithm works. In part, I learned this skill from years of web design experience. I speak geek and understand your business goals; getting more sales. If I can't increase your conversion rates, we are both out of business.

Understanding the types of SEO

Search Engine Optimization (SEO) is supported by three pillars: discovery, relevance, and authority. Ensure that your website keeps these three future-forward SEO concepts in mind, and you'll have a content marketing strategy that will increase your place on search engine results pages (SERPs).

On-Page SEO Optimization

On-page SEO is the practice of optimizing individual web pages to rank higher and earn more relevant traffic in search engines. On-page optimization refers to both content marketing and the HTML code of a page that can be optimized as opposed to off-page SEO, which refers to links and other external signals.

Off-Page SEO Optimization

Off-page SEO refers to anything done outside of your website with the potential to affect search engine rankings (e.g., link building). Optimizing your site for off-page SEO means you’ll have to improve how both users and search engines see your site in terms of credibility, authority, popularity, and relevance.

Technical SEO Optimization

Technical SEO is the process of ensuring that a website meets the technical requirements of modern search engines with the goal of improved organic rankings. Essential elements of Technical SEO include crawling, indexing, rendering, and website architecture.

Why is SEO Important?

SEO makes sure that your target audience finds your website in a relevant search. If you want people to find you online, it’s not enough to set up a website and go “online.” You also need to make sure of the following: Search engines trust you. You’re creating content that attracts your target audience.

How it works

I have honed my SEO process into a winnable SEO campaign.

Technical SEO

Making a website faster, easier to crawl, and understandable for search engines are the pillars of technical optimization.

SEO Optimization

Focusing on articles ranking on page two of search results, we identify a given target keyword; I then analyze top-performing organic content to make actionable recommendations on relevant terms, word count, readability, content type, and similar headers.

Highly Targeted Content Creation

Targeted content is created for a niche audience to drive a specific response from that group. It reflects an understanding of where people are in their customer journey and gives what they need at each step. Everyone is creating content; yours needs to stand out.

Backlink outreach is a practice that’s centered around getting high-quality backlinks to benefit a website’s off-site SEO.

Testimonial

“ Isaac is my go-to for anything web-related. I design websites myself but without the support of Isaac, I wouldn’t be half as good as I am at delivering a quality product to my own clients. He’s always willing to help, inform and make suggestions. Would be lost some days without him. ”

T.L.

Start your first SEO campaign

Contact my SEO Company for pricing

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