Google adds short names and URLs to Google My Business listings

It’s Your Google Name, and It’s Much Shorter This Time Google finally rolls it out; the simplest way to do business is with a name that everyone can remember and, maybe even more critical, say. Hence, it’s called “short names.” That daunting task of sharing the URL string of your Google-My-Business page has been lifted…. Read More

Authority: Why E-A-T is so important

Wanting to return reputable results, Google now rates YMYL (your money or your life) websites on expertise, authoritativeness and trustworthiness or EAT. Anyone interested in SEO should strive for the same quality, regardless of their sector, although websites offering financial, legal or medical advice receive the most scrutiny. Publishers can highlight the expertise, authoritativeness and… Read More

7 Essential SEO Trends You Need to Know in 2019

We don’t need to tell you that staying abreast of the latest SEO tactics is the key to success in business today. In fact, a 2018 survey shows that more than half of marketers consider growing their website traffic a major priority.  If you haven’t latched on to 2019’s most important SEO trends yet, time is running… Read More

Hiring an SEO Expert vs DIY in 2019

According to Forbes, 90 percent of the world’s data was created in the past two years. That certainly makes it a challenge to become an expert in any field, especially as more information gets piled onto the internet.  In fact, the growth of this information and the expansion of the internet makes it more difficult for customers to find you… Read More

SEO Tips: Improve Online Ranking

Having the right content is key to getting noticed online by readers and picked up by search engines. Writing error-free content is a great start. However, you need to do more than that to get results and rank higher in online searches, so that you get more visitors to your blog or website. Using the… Read More

Why Is Backlinking Important?

4 Reasons Why Backlinks Provide Some Serious SEO Juice Search engines steer 93% of traffic for websites. Taste that sweet SEO juice from quality backlinks and watch your website thrive in search engines. A rank-1 website has around 6 times more backlinks than a site at rank 10. Backlinks play a large role in determining your… Read More

The changing face of SEO

Can you attribute the number of leads you acquire from being first in Google Search? How does that differ when you drop down to the second or third position? How do you know being second or third isn’t more profitable for your company? Old SEO focuses on two things: Ranking and Keywords. Chances are you… Read More

Should I noindex Category & Tag pages?

Category & tag pages should be left indexable. These pages are critical pages that you want to be crawled regularly. As soon as you start noindexing them, Google will stop crawling them. The more you try to dictate what Google should be doing, the less they like it. Google will index category & tag pages… Read More

What is SEO marketing and how it works [Beginners guide]

What is SEO marketing? Many people have heard of it but aren’t quite sure just what it is. Search Engine Optimization which is also known as SEO marketing is a process whereby your website or your business gain more visibility through getting listed on search engine result pages (SERPs). It involves optimizing titles, headers, keywords,… Read More

What is an SEO Expert?

SEO Consultants assesses and reviews sites, their incoming and outgoing links so as to offer expert advice, advice, and recommendations for business owners trying to make more organic search engine traffic and higher ranking positions. This job is included by extensive strategic, analytical, and strategic abilities necessitating higher-level thinking and activities involving social websites, content… Read More