The changing face of SEO

Can you attribute the number of leads you acquire from being first in Google Search? How does that differ when you drop down to the second or third position? How do you know being second or third isn’t more profitable for your company? Old SEO focuses on two things: Ranking and Keywords. Chances are you… Read More

Should I noindex Category & Tag pages?

Category & tag pages should be left indexable. These pages are critical pages that you want to be crawled regularly. As soon as you start noindexing them, Google will stop crawling them. The more you try to dictate what Google should be doing, the less they like it. Google will index category & tag pages… Read More

What is SEO marketing and how it works [Beginners guide]

What is SEO marketing? Many people have heard of it but aren’t quite sure just what it is. Search Engine Optimization which is also known as SEO marketing is a process whereby your website or your business gain more visibility through getting listed on search engine result pages (SERPs). It involves optimizing titles, headers, keywords,… Read More

What is an SEO Expert?

SEO Consultants assesses and reviews sites, their incoming and outgoing links so as to offer expert advice, advice, and recommendations for business owners trying to make more organic search engine traffic and higher ranking positions. This job is included by extensive strategic, analytical, and strategic abilities necessitating higher-level thinking and activities involving social websites, content… Read More

Killing SEO rankings with Draft Content

You could be significantly harming your SEO strategy with draft content. If you have similar articles already published; are in the process of rewriting articles, or trying to get new content bumps with republishing; this will all attribute against you as duplicate content. Bots crawl every aspect of your website, including drafts and the trash… Read More

Crawl Budget: herding the bots

One of the most critical aspects of proactive SEO (search engine optimization –> aka Google Search) is monitoring your crawl budget. Monitoring your crawl budget includes examine what types of bots crawl your website (Google, Bing, Yandex, Baidu…), how many times they visit, average bytes received (how large your pages are), response time (how fast… Read More

The secret to being first in Google search

It sounds difficult to achieve (Organically ranking in Google), but when you break it down into basics, it’s actually straightforward. The secret to being ranked in the top 10 of Google search relies heavily on two things: Backlinks Word count Now that you know the formula, what do you do with this new found information?!… Read More

Avoiding Google Penalties

There are two main Google penalties you can get: The first one is a manual action from Google’s spam team, The second one is an algorithmic penalty These both can be located in your Google Search Console. TL;DR – Avoiding penalties –> add an About + Contact page, include credible authors, GMB reviews & listings…. Read More

Fix & repair ranking drops

I’ve read lots of great articles on website ranking drops, few give you the real world steps at addressing real world problems. Here are the tools on how-to track those factors before it happens, and actionable steps on what to do when a website drops in ranking. TL;DR 1. Monitor uptime, 2. Confirm drop in… Read More